Macro’s Charles D. King on Dr. King’s Life and Legacy in America 2022 – Deadline

Editor’s note: On the occasion of the commemoration of what would have been the 93rd birthday of Dr Martin Luther King Jr, the founder of the cross-platform company Macro, Charles D. King, today takes a comprehensive look at an American icon and his influence in a guest column for Deadline.


The significance of Dr. Martin Luther King Jr’s birthday in 2022 embodies a day of remembrance for one of the greatest leaders of our country and our world.

Shot by an assassin’s bullet in 1968 at just 39 years old, he was a man who sacrificed his life and his family for all of us for the work he did to bring to light racial injustice, fight for equality and frankly, to make our world and our country a better place.

So the fact that we can each year honor his legacy and his work is a reminder of his incredible contribution to our society but also, also, a reflection and a reminder of the work that we must all continue to do together to advance our communities. and our company forward. I think there are people who really want to see racial and economic equality, but unfortunately I know there are many who are very happy to see the status quo continue and maintain their position at the expense of this equality.

These elements of our society are fearful.

Instead of embracing change and embracing the harmony of all communities together, as Dr. King emphasized in his life and by his own example, I think there is a group that is still trying to retain the power it may have had for 400 years. But the reality is that they are dealing with the last days of this end. We shouldn’t be surprised that they use all the archaic tactics and laws at their disposal. As we’ve seen over the past few days with the potential defeat of new federal election laws, they’re trying to have political parties at odds with each other, politicizing things that shouldn’t be.

They don’t want to see advancement for people of color and others outside of their clan, so to speak. They are happy to be in a position where they have advantages that others do not have. They were happy to have benefited from the taking of resources from the indigenous community that was here before the arrival of the colonizers, throughout slavery and until today. The stark truth is that nearly 54 years after Dr. King’s death, there are legitimate bastions of our society that still seek to profit from injustice to this day. I think deep down they don’t want change because they’re scared. Fearing that the change will impact them, their families, their children and the livelihoods of their grandchildren.

The impact of the pandemic on some communities is symbolic of economic inequality, both nationally and internationally. The fact that people of color have over-indexed those who end up being hospitalized and who end up dying in disproportionate numbers. It is because of the access, the limited access, even non-existent, to quality medical care.

That’s because communities were disproportionately affected by chronic social, health and economic problems, a major theme of Dr. King’s activism in his later years.

Communities of color lose their jobs first. Children from communities with people of color and who occupy lower socioeconomic positions went to schools where institutions did not strongly accommodate. They live in neighborhoods where they don’t have the best access to Wi-Fi and technology to be able to continue their education during this time. Sadly, years from now we will learn the true consequences of how the situation has affected these communities and how it has disproportionately hurt communities of color. It also plays into economic inequality, which is literally affecting people’s lives right now and who is dying and who is not dying.

In addition to talking about the content of people’s character and who they are, we should not overlook today that Dr. King was also talking about economic empowerment. In the first quarter of the 21st century, this perspective and this argument can focus on those who recognize the economic weight of a community. That it is a community that drives our national and global economy. In the case of our own industry, it’s a culture that drives content globally.

The really smart ones are the ones who recognize that by offering more opportunities, it’s good business. We all know companies that have more diverse leaders and ranks, and companies, whether film or TV companies, that have diverse rosters tend to outperform and do better financially. . Those that cater to a more diverse audience are able to build a subscriber base for their broadcasters and cable channels, achieve higher ratings, and gain more advertising on their broadcast networks. .

Right now we’re at a place in our industry where there’s more interest, excitement and opportunity for various storytellers and content creators, showrunners and artists than I’ve seen over the over 20 years that I have been in our industry. But I think there’s still a lot more room for an even wider range of stories to tell. To tell these stories, we need to see an expansion of the ranks of those in decision-making positions within outlets, both streaming platforms, cable companies, studios and agencies. The brilliant Channing Dungey is an example of how there are more people from diverse backgrounds in the executive ranks than ever before. But it’s not enough,

On the other side of the equation, we’ve seen a number of incredible visionary people like Shonda Rhimes, Ava DuVernay, and others who have funded and financed their businesses. These are positive advances in culture and in the entertainment ecosystem where you have artists with versatile fields. They create their own tables and get funding and investment to build their businesses, just like MACRO has been able to do for the past seven years.

We sought to build our own table and then evolve the process to support, invite and bring as many people to our table as possible. Another part of this is joining our table alongside the tables of other like-minded people whenever we can. This collaboration of intent and investment is where you can see real meaningful movement, both in terms of the quality of work that’s being created, but also, frankly, in terms of the economic clout we have to create a real change.

From this perspective, I consider this year’s Martin Luther King Day not only a day of reflection, but also of reflection and reflection. The holiday is an opportunity to take stock to take action to continue his legacy of seeking justice. In our industry and in our society, we have to recognize that while much of his dream has been achieved, there is also a large part of that dream and work that we all must continue to do.

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